More about Tony

He’s fit, he’s an accomplished photographer, and he knows fancy words like al dente, compote, and canapé. But wait, there’s more! Tony is also an SEO expert, which is an in-demand skill in today’s data-driven world. He’s a knowledgeable and energetic addition to the Click Mentality team and does a great job of explaining SEO strategies in a way that non-experts can understand. Tony prides himself on being able to communicate with different types of people in a team environment.

He started his education in microbiology, took a break, and later attended the Art Institute of Colorado, which gave him an opportunity to explore his love of art, painting, and graphic design. Tony also had a keen interest in technology and website development. As the SEO field began to form, Tony jumped right in, learning all the ins and outs of search engines and how to drive targeted traffic in all the right directions.

Tony has two adult children, a son and a daughter. When asked about his proudest accomplishment, his children come first. He’s also proud of participating in a cycling fundraiser that found him crossing the entire state in two days. In addition to cycling, Tony also enjoys weightlifting (he used to compete in CrossFit), hiking, and longboarding. Now, back to those fancy words: Tony is a gourmet cook and enjoys the challenge of mastering new dishes. Photography is one of his other great passions. He found a niche in sports and fitness photography, even booking some commercial clients.

Random fact: While most people would agree that how you pronounce the word “caramel” depends largely on regional differences, Tony would like you to know that there is only one pronunciation: care-ah-mel. There will be no further debate.

More about Steve

He’s certified, he’s data-driven, and he can cook! Meet Steve, a skilled Paid Media Strategist with charisma to spare. 

Steve is a Denver native; he’s lived in Colorado all his life except for a one-year stint living in Australia. He lived in a big city (Sydney) and hence does not have any exciting stories about Australian wildlife (we definitely asked). After high school, he earned a Liberal Arts degree (with a minor in History as well as a minor in Marketing) from Colorado State University. Steve’s career path began in hospitality, a decade-long journey that gave him invaluable skills in working with many different types of people.

In time, Steve made the leap from hospitality to digital marketing. The more he learned about the psychology of how a user finds products/services and whether or not that interaction results in a sale/conversion, the more fascinated he became. Steve knew he wanted to get inside the head of that user and use data to make predictions and informed recommendations. He found that he had a natural skill in this arena and loves finding new ways to use technology and data to drive results. 

Since coming to the dark - er, data - side, he's built a solid background in digital marketing, holding leadership positions along the way.  In addition to PPC, Steve also has a solid understanding of SEO, Social Media,  and SEM principles. He holds multiple Google certifications: Google Search, Google Analytics, and Google Measurements.

Steve and his girlfriend share their home with a cat and a dog. He enjoys cooking, snowboarding, and watching football. His years in the restaurant industry taught him priceless kitchen skills. He describes himself as being even-keeled, pragmatic, self-motived, and chock full of leadership skills. Steve prides himself on always leaving a job well done. 

Random fact: Steve was once a nationally-ranked distance runner. Nope, no one was chasing him! 

More about Haakon

Meet Haakon, an adrenaline junkie with a passion for SEO, fitness, and the great outdoors. His name, in case you wondered, is Norwegian-derived and is pronounced like “Hawken,” though he’s no doubt heard every possible variation by now.

Haakon lived in several states before settling in Colorado. He has lived in Florida and Wyoming. In fact, Haakon met his girlfriend Ellie while skiing in Jackson Hole. He has worked as a digital marketing professional and as a personal trainer. He developed and runs a fitness-focused website, which gives him an opportunity to keep his content and SEO skills sharp.

Haakon holds a BS in Marketing from the University of Central Florida. He joined our team as an SEO Strategist. He is passionate about content creation, data analysis, and lead generation. Haakon is goal-oriented and driven – personally and professionally. He’s always ready to learn new tools and find the most advantageous path for our client-partners.

When he’s not harnessing the power of data to help our clients reach their business goals, Haakon enjoys crushing his workouts at the gym, skiing, and mountain biking. He’ll hike the Rockies if he must but prefers faster-paced endeavors that drive his heart rate up. Haakon describes himself as being energetic and positive in nature. He and Ellie share a Shepherd mix named Otis. Word has it that Otis tries their patience and has #noregrets while doing so.

Random fact: Haakon once did some coaching/training with Nikki Sixx of Motley Crue.

More about Kristin

Click Mentality needed a creative person who understands web development and digital marketing, and we found her! Kristin is a Colorado native who considers herself to be a lifelong learner. She earned a BS in Advertising from the University of Colorado at Boulder and rounded out her education by delving into coding on her own. In addition to her impressive design portfolio, Kristin brings to the table strong skills in HTML/CSS, Javascript, WordPress, and of course the full Adobe Creative Suite. She has also been initiated into the Umbraco universe and picked it up in no time. 

Kristin describes herself as conscientious, detail-oriented, curious, and thorough. She enjoys DIY projects, photography, and water sports like wakeboarding. She has family in Hawaii and spent time there growing up, which is where she developed a love for the water. Kristin carries the spirit of Aloha with her wherever she goes by reflecting compassion, hope, and empathy in every interaction.  

When she’s not flexing her design and development skills, Kristin enjoys true crime documentaries, puzzles, and trivia. She loves to explore design trends, particularly as they relate to sustainability and eco-friendliness. She recently bought her first house (woohoo!) and is enjoying all the little projects that come with it.

Random Fact: Kristin wants nothing to do with ketchup (and no, spelling it catsup won’t make it any more appealing to her). Other condiments are fine, but ketchup? No.

More about Ken

What were you doing when you were 8? Ken Dimmer was writing his first program. When he was about a decade older, Ken worked on his first website in 2001, and if memory serves, he received a tattoo in exchange. Ken has come a long way since then. His official title is Operations Director, but he also delves into development and project management. Ken is one of our SEO experts as well.

Ken is a certified Umbraco Master, and has passed every test that Umbraco offers (with flying colors, of course). Go ahead, ask him anything. He’s also pretty good at explaining technical concepts in layman’s terms.

Like several Click Mentality team members, Ken grew up in Wisconsin but felt Denver’s sunnier weather calling his name. He made the move in 2015. Like many Colorado residents, Ken is fairly outdoorsy and enjoys hiking, camping, fishing, disc golf, and something called “snowblading,” which he swears is a legitimate sport.

Ken has two children, a boy and a girl.

Other hobbies: The Bahamas (hey, whatever works)

More about Claudia

Claudia tends to straddle two worlds. She’s an introvert who enjoys people. She’s an English Major who has a deep appreciation for technology. After 25 years of working in the fields of IT and Digital Marketing, she feels right at home here at Click Mentality. Claudia’s role involves project coordination and scheduling (AKA “herding the cats”), as well as working with our client-partners to ensure that their needs are met. She admits to having an outrageous number of browser tabs open at any given time. 

Originally from Northern Virginia, Claudia has resided in Green Bay, Wisconsin for over 25 years. When she’s not working, she enjoys practicing yoga, writing, walking her dogs, and conquering jigsaw puzzles. She's married and has a daughter in college. She admits to being a “crazy dog lady” and has spent the last two decades volunteering for rescues and shelters. 

All-time favorite song: “Every Little Thing She Does is Magic” by The Police. It’s a big enough umbrella!

More about Ryan

If digital marketing is an art (and we’d enthusiastically assert that it is!), Ryan is an artist in every sense of the word. More on that later. 

Ryan is a Colorado native. He grew up in the western part of the state, in Grand Junction. Like many Coloradans, Ryan enjoys outdoorsy pursuits like skiing, golfing, and river rafting. 

Ryan earned a BA in Business Administration (with a Marketing focus) from Colorado Mesa University. While attending college, he had the good fortune to meet his girlfriend Colleen, a fellow student. 

After college, Ryan dabbled in sales but found that he wasn’t a fan of the fine art of cold-calling. He drifted into marketing and business development, finding that he enjoyed the psychological aspect of marketing - what makes people tick and how do they make decisions? One way to dive deeply into all aspects of the buyer’s journey is to develop expertise in Pay-Per-Click (PPC) advertising. Ryan did just that. He holds certifications in GA4 and Google Ads Search. He is also working on a Salesforce Admin certification. 

Ryan and Colleen currently live in Englewood. Their day-to-day activities are managed by two cats. Ryan describes himself as being happy, even-keeled, and diplomatic. He enjoys trying new things and prides himself on being able to see challenges from all sides. Ryan is a fan of variety, which makes him a great fit for the ever-varied agency life. We’re thrilled to have Ryan on the team! 

Random fact: Ryan’s chosen profession is all about data, but he also has a creative streak and loves to express himself through painting (the canvas kind, not the wall kind!).  

More about David

David serves as Managing Member for Click Mentality. He was talking about Digital Marketing before most of the world knew what it was. 

Although we sometimes tease David about our theory that he only sleeps about 45 minutes a night, he does get a lot done in a day. He also leverages one of his most critical skills for the leader of a digital marketing agency: bringing other people up. Several of our team members started off in other fields. David identifies the best and brightest in a variety of fields (like bartending and construction!) and recognizes in them a solid work ethic and capacity to learn and grow.

David is the prototypical “small-town boy” who later moved to the Big City. He has lived in Denver for several years and enjoys the typical outdoor pursuits (like skiing) that Colorado’s favorable weather allows. David is a licensed pilot and takes to the skies whenever he gets the chance. He is the proud father of three children. We’re betting that at least one of the three starts a company before the age of 12.